Homosexuality Is Genetic Or Merely A Learning Process

The topic of â€Å"homosexuality† in a political view attracts my interest because of the importance, in which it has in are government, people, and society we live in. People often argue of what is right and what is wrong, and for many years â€Å"homosexuality† has been a quite topic until recent years, and the argument wither homosexuality is genetic or simply a learning process? This is what brings a lot of attention to the media, scientist, and professors to keep trying to learn this different life style. How do we go about this with religion, or politics that don’t understand because they cannot relate to homosexuality? This is a very interesting topic because bottom line is we have to completely look at all sorts of events that take place beside us to find the answer to homosexuality, and in which science cannot prove or help solve the cause. The information of the article is closely going to explore the homosexuality in people’s life, but at the same time look at the perspective of adopting, parenting, and the outcome of children with homosexual parents. We are also going to look at polls in which the people have a say of what is â€Å"right and wrong† with a homosexual couple, and the debate wither homosexuality couples have the right too parent children and even adopt children, and is the government braking there rights to adopt and parent a children? However my perspective of a partnership is man and woman are part of a succession of generations and an institution that hasShow MoreRelatedDifferences Between Homosexuality and Homosexual Behavior Essay921 Words   |  4 PagesHomosexuality (the tendency to be more sexually attracted to the same sex) is often confused with homosexual behavior (acting on homosexuality by engaging in homosexual acts), but the two are distinctly different. Even though homosex ual behavior, especially in more recent years, has become an acceptable standard in our society it is a voluntary act and a sin, but the church has the ongoing responsibility and God-given call to love our neighbors, regardless of their sin because we too are all sinnersRead Morehomosexuality: a mental disorder?4366 Words   |  18 Pagesï » ¿ HOMOSEXUALITY: A MENTAL DISORDER? A Term Paper Presented to Trexie O. Alawi College of Arts and Sciences SURIGAO DEL SUR STATE UNIVERSITY Tandag City, Surigao del Sur In Partial Fulfilment Of the Requirements of the Course English 102 (Writing in the Discipline): TTH 7:30 – 9:00 a.m. 2nd Semester, AY 2013-2014 By Bruce Franklyn G. Aliguay February 2014 Homosexuality: a mental disorder? 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But according toRead MoreSources of Ethics20199 Words   |  81 PagesTABLE OF CONTENTS 1.0- JOHN STEINER AND GEORGE STEINER SIX PRIMARY SOURCES OF ETHICS: 6 1- Religion: 6 2- Genetic Inheritance: 8 3- Philosophical Systems: 8 4- Cultural Experience: 8 5- The Legal System: 9 6- Codes of Conduct: 9 2.0- EXPLANATION OF THE SOURCES OF ETHICS: 10 2.1- RELIGION: 10 Teaching business ethics 12 2.11- Impact Of Religiosity: 13 2.12- Ethics Of Islam: 14 Nature of Islamic Ethics 17 The Human-Environment Relationship: 20 The SustainableRead MoreGp Essay Mainpoints24643 Words   |  99 Pagesproblems i. Power + Responsibility of Media j. Media ethics k. New Media and Democracy 2. Science/Tech a. Science and Ethics b. Government and scientist role in science c. Rely too much on technology? d. Nuclear technology e. Genetic modification f. Right tech for wrong reasons 3. Arts/Culture a. Arts have a future in Singapore? b. Why pursue Arts? c. Arts and technology d. Uniquely Singapore: Culture 4. Environment a. Developed vs. Developing b. ShouldRead MoreLogical Reasoning189930 Words   |  760 Pages If you would like to suggest changes to the text, the author would appreciate your writing to him at dowden@csus.edu. iv Praise Comments on the earlier 1993 edition, published by Wadsworth Publishing Company, which is owned by Cengage Learning: There is a great deal of coherence. The chapters build on one another. The organization is sound and the author does a superior job of presenting the structure of arguments. David M. Adams, California State Polytechnic University TheseRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesconsidered—from demographic and gender shifts to war, the rise and decline of the great powers, and environmental change. 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Why Cant You Add Pineapple to Jell-O

You may have heard that adding pineapple to Jell-O or other gelatin will prevent it from gelling and its true. The reason pineapple prevents Jell-O from setting is due to its chemistry. Pineapple contains a chemical called bromelain, which contains two enzymes capable of digesting proteins, called proteases. Jell-O and other gelatins get their structure from links formed between chains of collagen, which is a protein. When you add pineapple to Jell-O, the enzymes links as fast as they form, so the gelatin never sets up. Key Takeaways: Why Pineapple Ruins Gelatin Fresh pineapple prevents gelatin from setting up because it contains a protease called bromelain that digests the links formed between collagen molecules that make the liquid turn into a gel.Canned pineapple doesnt have the same effect because heat from canning inactivates bromelain.Other plants also produce proteases that prevent gelatin from setting. These include fresh papaya, mango, guava, and kiwi. Other Fruits That Keep Gelatin From Gelling Other types of fruit contain proteases can also ruin gelatin. Examples include figs, fresh ginger root, papaya, mango, guava, pawpaw and kiwi fruit. The enzymes in these fruits arent exactly the same as the ones in pineapple. For example, the protease in papaya is called papain and the enzyme in kiwi is called actinidin. Adding any of these fresh fruits to gelatin will prevent the collagen fibers from forming a mesh, so the dessert doesnt set up. Fortunately, its easy to deactivate the enzymes so they wont cause a problem. Apply Heat to Use Pineapple You can still use fresh fruit with gelatin, you just have to denature the protein molecules first by applying heat. The enzymes in bromelain are inactivated once they have been heated to about 158 ° F (70 ° Celsius), so while fresh pineapple prevents Jell-O from gelling, gelatin made using canned pineapple (which was heated during the canning process) wont ruin the dessert. To denature the protein molecules, you can boil  cut pieces of fruit in a small amount of water for a few minutes. A better way to preserve most of the fresh flavor and texture is to lightly steam the fruit. To steam fresh fruit, bring water to a boil. Set the fruit in a steamer or strainer over the boiling water so only the steam affects it. A third way to use the fresh fruit in gelatin is to mix it in with the boiling water used to make the dessert and give the hot water time to work its chemical magic before stirring in the gelatin mix. Fruits That Dont Cause Problems While some fruit contains proteases, many do not. You can use apples, oranges, strawberries, raspberries, blueberries, peaches, or plums without experiencing any problems. Fun Experiments With Gelatin and Pineapples If youd like to learn more, experiment with different types of fruit to try to determine whether or not they contain proteases. See what happens if you freeze pineapple or mango. Does freezing deactivate the enzymes?Try mixing in a teaspoon of meat tenderizer with gelatin. Does it set up?See what happens if you sprinkle meat tenderizer on gelatin after it has already set. Alternatively, see what happens if you place a fresh slice of pineapple on top of gelatin.What other processes or chemicals denature collagen in gelatin so it wont set up?What happens if you use a different chemical that gels instead of gelatin? For example, gel desserts and treats may also be made using agar. Sources Barrett, A.J.; Rawlings, N.D.; Woessnerd, J.F. (2004). Handbook of Proteolytic Enzymes (2nd ed.). London, UK: Elsevier Academic Press. ISBN 978-0-12-079610-6.Chittenden, R.H.; Joslin, E.P.; Meara, F.S. (1892). On the ferments contained in the juice of the pineapple (Ananassa sativa): together with some observations on the composition and proteolytic action of the juice. Transactions of the Connecticut Academy of Arts and Sciences. 8: 281–308.Hale, L.P.; Greer, P.K.; Trinh, C.T.; James, C.L. (April 2005). Proteinase activity and stability of natural bromelain preparations. International Immunopharmacology. 5 (4): 783–793. doi:10.1016/j.intimp.2004.12.007van der Hoorn, R.A. (2008). Plant proteases: from phenotypes to molecular mechanisms. Annual Review of Plant Biology. 59: 191–223. doi:10.1146/annurev.arplant.59.032607.092835

Hip Hop and its relation to lyrical and musical plagiarism and copyright laws - Free Essay Example

Sample details Pages: 8 Words: 2537 Downloads: 3 Date added: 2019/08/08 Category Music Essay Level High school Topics: Hip Hop Essay Did you like this example? Plagiarism, as defined in the Oxford English dictionary, is the action of taking someone elses work and pretending it is your own work [1]. Musical plagiarism has gone through many perceptions from the earlier centuries to the recent times. Musical plagiarism can occur lyrically or instrumentally, when someone steals someone elses components and represents it as his or her own. Don’t waste time! Our writers will create an original "Hip Hop and its relation to lyrical and musical plagiarism and copyright laws" essay for you Create order One of the first instances of plagiarism was during the times shortly after Mozart and Beethoven, where the similar ideas that first occurred to them were used in the songs by composers Mendelssohn and Wagner. Since the world was convinced of the integrity of these men, they werent charged with plagiarism and the similarities were considered to be pure chance resemblance [2]. In the 20th Century, plagiarism became more noticeable and the concept of chance resemblance was no longer feasible. The legal concept of copyright law was established to promote science and the useful arts. The music industry also falls into the purview of the copyright laws. Internet is a double edged sword in the music industry. On one hand it has popularized many genres of music and increased accessibility to larger variety of music. But on the other hand it has become easy for music to be copied without paying homage to the original artist. This paper proposes the argument: As long as homage and credit are given to the original creators, nothing is plagiarized. An early example on unethical usage and clear case of plagiarism where the system did not react legally or economically is illustrated along with the landmark case where copyright laws were applied in the hip hop industry and its impact are used to illustrate the thesis of the paper and propose the intended opinion. Plagiarism ambiguity in Hip Hop Hip Hop first began as an underground culture in New York City in the 1970s and one of the important factors in its origin is Deejaying. DJs such as Kool Herc found various ways to edit and sample the music they were playing, with the help of turntables, so that it would be more appealing to their audiences. This was followed by the addition of spoken word elements to the music, with the usage of the microphone, which became known as MC-ing. Various artists such as Afrika Bambaata and Grandmaster Flash created pioneering works both audibly and vocally [3]. Then, the drum machine began to be commonly used in hip hop production (thanks to Bambaata) and this pioneered the process of beat making in hip hop. This was later accompanied by the usage of the sampler and the synthesizer which could be used to sample music more efficiently [4]. From then on, hip hop opened many opportunities for the creation of new music based on previous musical work. But some of these opportunities brought ab out controversy. Deejaying(sampling) in particular, is an integral element of hip hop. While sampling, hip-hop producers usually insert segments of recorded music into what they are creating. They also truncate samples to take only the useful sections and syncopate the sample so that it loops throughout the entire song. Sampling can be done instrumentally or lyrically. Powerful juxtapositions were created by hip-hop producers by re-combining and re-contextualizing sources [5]. A good example of re-contextualizing is the famous words from the All in the family sitcom about a white American bigot, Those were the days. These words were sampled into the Digital Tears song by GM Grimm. Grimm used these lyrics to convey a black mans world of crime, drugs, prison, and desperation. The context of the original source to the one that it was used in is completely different. Hip-hop sampling is not mere cutting and pasting existing material into your creation, but to redefine it to suit your c ontext and musical creation. In hip hop, plagiarism is defined as stealing another persons unpublished lyrics or instrumental production without giving them any credit. To equate sampling with plagiarism is not acceptable, because sampling uses the sources to create new meanings. Sampling is done with published musical work, but the introduction of the legal concept of copyright introduces more complexity in the distinction between sampling and plagiarism. The famous philosopher Michael Foucault stated that he did not use quotations or citations from the previous famous philosophers (eg: Marx) when he used their arguments to build his own ones in a recognizable manner. He expected the reader to be familiar with those arguments and be able to recognize them when they are read [5]. Similarly, sampling in hip hop is intended for the listener to recognize the effort to create new music that is inspired by old music. Hip Hop producers and MCs clearly do not intend to steal other peoples work and not give them any credit, but controversies can still arise due to copyright law. Hip hop culture is fosters on this ethical code of sampling from within the community. Copyright, which first originated in 1640 in Great Britain, is a form of property which can be bought and sold like any other. If a new work is to be built from a previous one, the previous work must be purchased in the sense that its original creator must permit the new creator to use his work in the building of his work [6]. Sampling infringes the copyrights on the original composition which involve whether licensing the sample from the copyright holders or risking legal action. In order to prevent legal implication, the new artist needs to use pre-cleared samples or needs to get copyrights from the original artist for its usage. Copyrights need to be obtained for the musical composition and the sound recording from the songwriter and the production house. In the early 2000s the creation of the internet added more ambiguity and complexity to this matter. This is owing to the fact that various materials are easily available to any user. Artists can easily upload their creations and these creations can be conveniently found by other artists who are looking for sources. Certain Websites like Youtube have become the common destination for new artist to find samples. Since the emergence of MP3 files, a significant amount of music can be freely downloaded by a wide variety of users at no charge, and so the process of piracy has become considerably more widespread. Musical content is occasionally available at a significantly low price from platforms such as Spotify (paid subscription) and Amazon (purchase) [7]. To prevent copyright violations and plagiarism, certain artists such as Jay-Z remove their musical work from these platforms and distribute their work from their own platforms at higher prices along with copyright license agreement. Illustrative cases This paper illustrates two cases with each attempting to show the evolution of hip-hop culture with respect to sampling and plagiarism. Hip hop music is so dependent on sampling, and making it artists version of music and expression. Since sampling was an accepted norm in hip-hop this example though being a clear cut case on plagiarism in the hip hop industry was not acted upon legally: The Grandmaster Caz and The Sugarhill gang. Rappers Delight was a great hip hop success and was created by a house band called the Sugarhill Gang. The Sugarhill Gang was made up of three MCs who had no street credibility. Sylvia Robinson (the owner of Sugarhill Records) put the group together. . Hank, who became a member of the Sugarhill Gang used to be the manager of Grandmaster Cazs (then known as Casanova Fly) hip hop group The Mighty Force, stole the lyrics from a book given to him by Grandmaster Caz and repeated the same words in the second verse of the Sugarhill gangs Rappers Delight. Such una uthorized borrowing of lyrics is abhorrence in hip hop culture, referred to pejoratively as biting.[3] The second verse of rappers delight was made by inauthentic practices. These unethical method falls into the exact definition of plagiarism. Even though people within the hip hop community did not approve of this, Rappers Delight demand with the audience became clear due to its compelling, fresh and controversial approach. This paved hip hop and rap music into a fungible commodity, where the boundaries of plagiarism are obscure. The second example is focused on the court case which shook the hip hop industry and created new norms in the copyright world for hip-hop: Grand Upright Music Limited v Warner Brothers Records. In this case, the hip hop artist Biz Markie was sued by the singer Gilbert O Sullivan for sampling his song Alone Again (Naturally). This was a sad song about the death of his parents which featured the piano predominantly. Biz Markie took the harmonizing piano chords along with the exact sound recording from the song and overlapped it with his rap music. According to Biz Markie this was an acceptable norm in the hip-hop culture where you sample from old music. The court ruled that sampling without permission can qualify as copyright infringement. The judgment changed the hip hop music industry, requiring that any future music sampling be preapproved by the original copyright owners to avoid a lawsuit. [5] Judge Duffys ruling in this case was critiqued by many and many opinioned that the jud ge ignored the fair use defense and categorized hip-hop sampling with theft. This ruling had the most negative view of sampling and also created a lot of limitation on new sound compositions. Synthesis and Analysis Prior to the historical case Grand Upright Music Limited v Warner Brothers Records copyright laws on sampling was ambiguous, but this case changed these common practices. All subsequent cases on copyright infringement which were levied against hip hop artists concluded that the hip hop artist willfully broke the law due to sampling practices. Nothing about sampling really mattered; the power got shifted into the copyright holder hands. This had a major impact on the creative nature of hip hop music. Using multiple sources became economically infeasible. So people stopped using expensive sources and started moving to more unconventional and less popular sources. The distinction between plagiarism and paying homage is murky, with these kinds of sources. It is important that we pay due attribution to the sources, without overly impacting the economical feasibility. The real battle is between creativity and the impact of attributions. The impact of attributions is both legal and economical. After the landmark copyright case, the economic impact of copyright has had negative impacts on the profit making of hip hop creations. Previously, artists used to have multiple layers of sources and this approach is no longer feasible at least economically. Major label artists have to take in the bureaucratic and financial cost of sample clearance and that is included into the creative process. Credit should be given to the artist where it is due and that is unquestionable. But the economical implications need to be reasonable. Today the cost to source from big artist has become very high that is the reason artist are refraining themselves from using popular sources. Big artists like Kanye West who are influential in sampling culture are being sloppy with securing permission for their samples. Kayne West uses obscure samples without giving any acknowledgeme nt to the original artist. Many artists struggle with this issue of giving credit. Popular hip-hop artists are trying to evade legal obligations as there is no well defined process to legally clear samples. This is happening because something is seriously broken in the system. There are an increased number of people who have turned to become consumers producing their own creations distributing music online. This has increased the availability of music online. This increased consumption and creation has led to a boarder and highly visible practice of sampling. The internet culture of consumption and creation has added to challenges for the copyright law. There are two ways in which music is distributed in the digital era. One is downloading and other is streaming. Since both these forms require a copy of the musical file to be downloaded either into the hard disk or the memory, the concept of ownership and usage starts to get obscure and leading to copyright violations. Distribution of these files without the copyright owners permission on the internet is a common practice. Clear case of infringement is when digital mp3 files are used to create new music without giving due homage to the original artist. Copyright laws are more complex in this digital age, because the concept of work is more abstract. New copyright law like the Digital Millennium Copyright Act of 1998 provides civil and criminal remedies against those who circumvent technological safeguards and tamper with copyright management information[11]. Since Hip Hop has gone global in the digital age, artists can now take inspiration from anywhere in the world and overlap is inevitable. Regional flows have now transcended due to hip hops growth. Technology changes more rapidly than the laws, inevitably internet technology is going to continue to cause unforeseen problems and complications in the hip hop industry. The fundamental need for copyright law is to recognize the contribution of the original owner and provide incentive for the creation of new works. A new concept of free culture by Lawrence Lessig and his company Creative Commons is streamlining the process of sampling clearing and therefore benefiting hip-hop artists. Artists can choose from a set of free licenses which range from one time use to continued usage as long as homage and due credit is given to the original artist. Creative Commons aims to build a movement of consumers and producerswho help build the public domain, and, by their work, demonstrate the importance of the public domain to other creativity (Lessig 283)[10]. An important aspect about free culture public domain is it works under the current copyright law. It is a great positive step that provides homage and credit to the original artist and at the same time does not restrict the artist in expressing their artistic message. Conclusion Large music companies have taken it upon themselves to act as gatekeepers for the hip hop industry. They are continuing to litigate any copyright infringement. This monitoring, though required, works adversely when it hinders the creative and innovative process of sampling. Economic infeasibility has made some producers limit their sampling sources and some producers have innovated new techniques to hide, transform and re-contextualize their samples. Hip-hop culture is based on the creation of new music using inspiration from old music and there is great sense of collective work in this community. The hip-hop community works under internal sampling ethics, where due credit and homage is given to the original artist. The specific rules of ethics differ from one artist to another, but they continue to work under one ethical codeto pay due respect and attribution to the artist. Copyright laws need to be in place to enforce the rights of ownership, but reforms are needed in these laws, so the artists are not overburdened by legal and economical implications of these laws. The hip-hop artist need to have free culture and independence to source and work towards creating new, innovative, creative, and exciting music. Stealing lyrics is outright plagiarism but borrowing cadence and delivery is different. Sampling sounds and taking inspiration from older music is as hip-hop as rhyming and lyrics itself.

Firewall Security Policy Pathways Industries - 1367 Words

Firewall Security Policy Pathways Industries Security Policy Pathways Industries defines its Security Policies based on the risk assessment performed for the security of its assets, partners, and clients to maintain the integrity and confidentiality of data. Compliance to these security policies by Pathways Industries personnel is mandatory. Any breech of these policies could lead to disciplinary measures up to and including separation from the company. Pathways Industries will provide training on these policies on a regular basis to all employees to the extent of which is necessary to complete the individual tasks of the employee’s position. Policy Overview: This policy describes the purpose and scope of the firewall and IDPS policy. The firewall will be positioned between Pathways Industries internal network and the Internet. The firewall is an integral part in the security infrastructure of our company and covers both LAN and remote access through VPN configurations. This policy reflects initial configuration as well as options available for future scalability using Cisco Adaptive Security Appliances. The firewall provides protections against network intrusions by hosting intrusion prevention system modules to detect and prevent traffic that would disrupt the normal operations of the company. These security features will be configured to offer the greatest protection while allowing Pathways Industries personnel and their partners efficient access to theShow MoreRelatedFirewall Security Policy : Pathways Industries1367 Words   |  6 PagesFirewall Security Policy Pathways Industries Security Policy Pathways Industries defines its Security Policies based on the risk assessment performed for the security of its assets, partners, and clients to maintain the integrity and confidentiality of data. Compliance to these security policies by Pathways Industries personnel is mandatory. 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Market plan Free Essays

The company should start exploring. Ideas about the product are sought through consumer requests, competitive products in the market which may make the product not to be sold in the market due to competition, conducting market research which helps managers to collect and interpret facts that help in putting the product more efficiently into the hands of customers. It also evaluates distribution channels best suited for the product to the market and consumers acceptance of the product in the market. We will write a custom essay sample on Market plan or any similar topic only for you Order Now Diversification which effects growth through development of new areas that are clearly distinct from the current business. It may be through   conglomerate diversification which takes place when an organization diversify into areas they are not currently operating or concentric diversification which occurs when organization diversify to areas related to but distinct from current operations e.g. the company may diversify to women or men’s clothing depending which field they were currently operating. The company should also do screening of ideas. This is a preliminary evaluation which is carried out to determine whether the ideas has possibilities and whether shall be further developed or dropped. The bad ideas should be discarded and good ideas taken into consideration. It should also contain situation analysis which includes information on costs, sales the market competitors and various processes in the macro-environment. Market segmentation by subdividing the market of consumers of a product in order to capture more sales effectively and efficiently. It may lead to increase in marketing opportunities because when markets come close to group of customers, they respond to changes in the markets and can develop or modify the products. t also contains a SWOT analysis of the firm. This is a method of assessing organization and environmental factors which contribute to an organization’s competitiveness. It also enables managers to develop a strategic profile of the organization based on the information they have collected It also assumes an   organization will achieve strategic success by maximizing strengths and opportunities while minimizing weaknesses and threats. Strengths are internal conditions that provide the organization with an advantage relative to competitor’s e.g. good financial resources, better manufacturing capability, changes with new technology. Weaknesses are negative internal conditions that can lead to a lowering of organization performance e.g. absence of necessary resources, poor product image, managers with inadequate strategy skills. Opportunities are current or future conditions in the environment that is favorable to an organization’s current or potential outputs e.g. growing number of customers, introduction of new technologies that an organization can easily exploit diversification of the clothing. Threats are current or future conditions in the environment that is unfavorable to an organization’s current and potential outputs e.g. entry into the market of low cost competitor, rising sales of substitute products. Specification: The ideas are expanded to a realistic recommendation where a further research is conducted or carried out on features and competitors probable actions. This is where the idea is examined and it helps to know how the competitors react to that idea in this case the clothing brand juicy couture. Marketing mix which is a combination of different marketing decision variables being used by affirm to market its goods and services e.g. product mix which includes the shape, design etc and promotion mix which includes methods of communicating to customers and sales promotion. Development of idea is the next step. This involves building of prototypes to be shown and inseminated or distributed. The prototypes are models of the real thing or a sample of how the final product will look like. When it has been developed, it is taken to customers for them to see any products they may involve or their goodness. Based on the results from customers the product is then restructured so as to take into consideration the customers desires. The process continues until good quality products are produced as per customer’s specifications. Then, judgment about feasibility of the products are proved or disapproved. Samples are tested in the market and analyzed. From there the exact specification is then chosen which will attract the majority of customers. After all that, then there is commercialization step whereby it involves full-scale production of the product and extensive advertising and selling in the market. Branding is the use of a name, term, symbol, or design or a combination of these to identify a product. It includes the use of brand names, trademarks, and practically all other means of product identification. A brand name is a word, letter, or a group of words or letters. According to Adcock, marketing principles and practices (2001), â€Å"A brand is not a product that just happens to have high awareness, nor is it just a recognizable name or logo, although both these are often present. It is so much more; it is a powerful stimulus that conjures up a complex impasse and level of expectation about itself and what it can do for a consumer†. In branding, the company should analyze the situation and come up with a list of problems facing the brand as well as opportunities for new and improved products. The results of analysis of situation should picture the current position of the business and likely environmental changes. It should also highlight a number of problems and opportunities. It should be done for the product the firm is considering to enter. An important of the way customers perceive an offering is the recognition of that offering as a brand. A brand can either be an asset or a liability depending on the attitude of the customer towards it. Brand names are adopted by customers as a short-hand identification of the product, and taken as an assurance of the general quality and characteristics of the product. The following strategies and techniques might be used by the company to successfully brand itself. They should employ concentration strategy whereby it focuses on effecting the growth of the product. Can be done through market development. This is gaining a larger share in the current market or expanding to new markets. It may also focus on product development which is improving the existing product. Individual brand names: This is a technique used when a company wishes to separate its products and does not think there are any benefits from joint associations. Multiple product brands: Juicy Couture Company may use one standard name, often the company name for all its products it’s producing. This can offer marketing economies where a strong favorable brand name carries across the whole assortment, to the benefit of otherwise weaker products, and assisting the acceptance of new products by consumers and intermediaries alike. Multi-branding: This is where a manufacturer for this case Juicy Couture Company may use umbrella brand together with a different sub-brand name for various product offering. It may design their products in a way which is unique from other products in the market. This makes customers to be aware of unique products in the market and they will start asking for that product in order to purchase it. Therefore branding of products contributes to the acceptance of the product in the market. If products have bad brands, they will end up not being recognized by customers in the market and if brand names are good which attracts the attention of customers it will end up being purchased in large quantities in the market hence good sales. REFERENCE: 1. Product planning management by William L. Moore and Edgar A. Pessemier (1993) 2. Brand positioning: Strategies for competitive advantage by Sengupta, Subroto (1990) 3. Brand strategy by Murphy, John M. (1990) 4. Marketing management: B2B by Michael D. Hutt and Thomas W. Speh (2007) 5. Marketing principles and practices by Denis Adcock, Al Halborg and Caroline Ross (2001)          How to cite Market plan, Essay examples Market plan Free Essays The company has planned to start Its business In the urban areas In and around Tamil Nadia and has its own retail outlets in few major cities like Achaean, Benedictory, Cuddlier, Upstream, Salem, Bangor and in other similar cities. We believe that the growing need of the market for quality and safe herbal products will help the company to succeed. Intelligent decision, sincere efforts and skilful execution will propel the company to reach greater heights People have once again started practicing our traditional method of using deadline herbs to treat Injuries, health and personal care problems. We will write a custom essay sample on Market plan or any similar topic only for you Order Now These products are very effective, don’t cause side effects, and are a cheaper when compared to the costly chemical products available in the market. These herbal products used in India are broadly classified into herbal health products and herbal beauty products. Before starting the business Tony Herbs conducted a research about the market condition for natural and herbal products in India. It collected useful information that will help the company to reach the target market in a better and a faster way. Customer Information Tony Herbs targets both the Individual customer market and the commercial market Industries). Individual customers: We are concentrating mainly on the urban population of Tamil Nadia constituting 46 the state The urban population is about 31. 74 million. Conscious about their health and are very particular about the products they use Commercial market: It includes the following industries: 1 . Arrived drug industry 2. Homeopathic drug industry 3. Cosmetic and hair industry 4. Food supplements industry 5. Soap industry Market Need The basic market need is high quality and safe herbal products. People are looking for products that are 100% chemical free even without added preservatives and emulsifying agents. They also look for products with long shelf life. Market forecast In India the market for herbal products is growing every year. The market for herbal products is not crowded as there are only few players in this business. So there is an ample chance for succeeding in this business right now. SOOT ANALYSIS Strengths: The products are of high quality 100% pure- chemical free Offers competitive price Excellent packaging Good distribution channel Weaknesses: It’s a start up business and so a huge amount must be spent for creating awareness Also the budget for marketing is limited Opportunities: The market is not crowded with herbal products Not many competitors in this business As few herbs can be grown only in India there is large scope for exporting the products to the nearby countries Threats: Erratic weather conditions can lower the field yields There a few competitors for this business: The products from the super markets: The problem with these products is that the packaging is not very good and so the reduces will not have a long shelf life. Products from Private companies: It includes companies like Forest Essentials, Boutique, Himalaya, Dabber and Lotus. They are big players but the disadvantage is that the products are not 100% pure (they use preservatives and emulsifying agents) and are quite expensive. Products from local shops: The products of the local shops are of poor quality. Our mission is to delight the customers with our high quality and safe herbal products and build a long term customer loyalty. Our initial objective is to create customer awareness about the range of products offered by us To develop a customer base To build long term customer loyalty Thereby achieving greater profitability Segmentation, Targeting Positioning Since the company is based in Tamil Nadia, it plans to concentrate on the market in and around Tamil Nadia. It segments the market into rural and urban. It focuses only on the urban market under which it targets both the individual customers and other commercial businesses (industries). It plans to position the product as High quality 100% chemical free Safe to use Long shelf life Competitive price Tony herbs offers variety of products in the form of powder, capsules, essential oils and extracts without any added preservatives and emulsifying agents. The products are in their purest form and are of high quality. Tony herbs takes all measures to ensure that packing sealing processes are never compromised which in turn ensure long shelf life. To offer consistent customer satisfaction with high quality products Tony Herbs follows strict quality control measures, right from procurement, till packing and dispatching of the entire consignment. PRICE It will offer competitive price for individual customers. This is done in order to create awareness and to stay ahead of the competitors. Offering low price will eventually For other industries it will initially offer products for lower prices and when once it has established a position in the market it will offer its products at reasonable price to them. Tony Herbs plans to promote its products through the following methods: Advertisements through television channels Advertisements through newspapers and radio Sample packets with magazines and newspapers Selling the products in local exhibition and fair Gifting the products to celebrities in reality shows Networking through managers and owners of other businesses For the individual customers, along with the products the company provides instruction manual on how to use the products for different purposes. This will, in a way help the individual customers to get rid of their fear of using the products. Also the company offers certain accessories like bowl and applying brush for free. FEED BACK Tony Herbs plans to get feedback from its customers periodically. This will help it to improve its products according to the suggestions given by the customers. By doing so, Tony Herbs can prove that it can do anything for the customer satisfaction even at the expense of short term profits as this investment would pay off with long term customer loyalty. How to cite Market plan, Papers

Evidence Based Nursing Research Business Research Study

Question: Describe about the Evidence Based Nursing Research for Business Research Study. Answer: Research Critique A research critique is a professional analysis of the strengths and weaknesses of a research study. It is the unbiased, systematic and careful examination of all the aspects of a research study for judging its significance, meaning, limitations and merits based on the previous knowledge and experience of the topic (Polit Beck, 2013). There may be several purposes for carrying out a research critique. It can act as an expert reviewer for the assessment of the research paper regarding its publication, it helps to provide helpful comments regarding the research work prior to its submission for publication and it can act as a learning experience for the emerging scholars for the development of their research skills (Parahoo, 2014). The analytical and methodological skills of the student are assessed by a research critique and broaden the understanding of its application in practice. The critique is done by emphasizing the similar elements as the part of research design followed by the e valuation of the research work by the author (Borbasi Jackson, 2012). Complete critique includes the data analysis and comments on its appropriate interpretation and implementation (LoBiondo-Wood Haber, 2014). In this essay, two research articles will be critiqued one of which is a qualitative study and the other is a quantitative study considering the research framework. The first article is a research study by Jeffery Pickler (2014) titled Barriers to nurses adherence to central venous catheter guidelines. The research study is a qualitative study that included a descriptive phenomenological method that involved ten participants. Data collection was done by interviewing and the data analysis was done by Colaizzis method. The aim of the research was the exploration of the perceived barriers of the nurses for adherence to the standard care practices of CVC (Central Venous Catheter). Key finding of the study suggested that adherence barriers have the potential for producing errors and limits the nurses from providing care of high quality. The research process employed by the researchers and the general credibility explored the perceived barriers of the nurses in an explicit manner. The researchers have carried out the interview process for data collection as it would give the best description of the perception of the nurses and what made them deviate from the accepted norms. Any other tool for data collection would not have provided a better way to understand the perceived barriers (Dougherty Lister, 2015). It has been reflected in the study findings as well where various factors emerged in the form of cognitive barriers and contextual factors that were later connected with the major theme of the study. From the study findings, it can be stated that the authors could have emphasized a bit more on the role of the institutions in facilitating the barriers faced by the nurses and that would have provided a clearer picture of the problem. Apart from this, the study has been well linked and coherent in its research proces s. The introduction of the study exhibits a statistics that states the number of patients dying every year in the hospitals due to errors is itself a clear demonstration of the fact why nurses should adhere to the guidelines of the standard care practices and their role in the reduction of errors. The authors have also mentioned the interventions that have been implemented to reduce the errors and how they have been ineffective in reducing errors states the rationale of the study or the necessity to understand the perceived barriers of the nurses. Perceiving the barriers can certainly help in advancing the knowledge in reducing errors and increasing patient safety (Sandrucci Mussa, 2014). The background of the research provided statistical information on the infections occurring annually in the US hospitals and estimated the cost range. A thorough review of the cited articles has been carried by the researchers with the logical development of the rationale and understanding of the study. There has been an integrated review of each of the articles and the researchers identified the gap between the practice and knowledge of the nursing profession and the individual nurses. It was explored from the literature review that the researchers have not only nurtured the study findings, but also the research methods in the articles to determine how effective they have been to find out the perceived barriers by the nurses and identify the existing gaps in the current knowledge and understanding. The discussion of the study analyzed the results of the study along with their implications and limitations. The results of the study have been linked with the other studies reviewed in the background section that helped to identify the variables like staffing, resource availability, documentation and time demands. With the analysis of the results, the authors have identified that the nurses are aware of the barriers to standard care and have rationalized their non-adherence thro ugh cognitive strategies. Apart from the strength, the found weakness was the limitation of the study that has been acknowledged appropriately with recommendations for further research. Implications of the study have also been discussed which increased the study validity and the implications have been proposed considering the complex healthcare environments for their practical implementation. The improvement efforts proposed by the researchers are focused on the individual and the system and how they can be addressed in the future research that widened the scope of the study and made it more practice oriented. The second study is a research article by Storey et al. (2016) titled A comparative evaluation of antimicrobial-coated versus non-antimicrobial coated peripherally inserted central catheters on associated outcomes: A randomized controlled trial. It is a quantitative study that involved the 167 patients from three high-risk units who were randomly assigned for receiving either a non-CHG PICC or a CHG impregnated line. Data collection was done in the form of laboratory data with daily reviewing for all the study patients. The study aimed at comparing the outcomes of the CHG and non-CHG lines on the development of VTE and CLABSI and the study findings revealed that no significant differences were observed in the development of VTE and CLABSI with the use of both the lines. The general credibility of the research process can be stated by saying that the research process clearly investigated the research aim of the study. This is evident from the fact that the researchers established a clear and consistent link between the research aim and study findings as the study aimed to explore the impact of both the PICC lines on the development of complications and the findings suggested no significant differences between the both the lines for the development of the complications. These indicate the coherence that the researchers maintained throughout the study for providing a credible understanding of the research aim with the application of the interventions for the establishment of the research hypothesis. The researchers discussed the post-insertion bleeding as a side effect however, no intervention was suggested for avoiding or lessening this bleeding which could have made the study more realistic and safety oriented. Introduction of the study gives a clear demonstration of the infections related to catheters and the importance of CVC in the management of the patients who are acutely ill. The researchers have provided statistical evidence for the occurrence of CLABSIs in the hospitals of US annually and the need for reduction of CLABSIs for the improvement of patient safety and reduction of healthcare costs. This clearly explains the problem outline and the purpose of the study that the researchers investigated as a randomized controlled trial. In addition, the rationale for taking up the study has also been specified by the researchers considering the widespread severity and expenditure of the infections due to the catheters which are peripherally inserted. Comparison of the impact of the PICC lines on the outcomes stated the role of the CHG PICC lines in the development of infections and this contributes towards the advancing knowledge for the prevention of infections with the applied lines by adopting the necessary precautions (Dig gery, 2012). The literature review thoroughly reviewed the articles for demonstrating the risk factors for the development of the infection and identification of the patients who are susceptible to the development of infection. A logical development of the understanding of the topic in accordance with the current knowledge has been developed by the researchers and this is evident from the fact that PICC lines present challenge in the clinical practice due to the development of complications (Lapp Krakau, 2014). Therefore, it is essential to identify the impact of non-CHG and CHG groups on the development of complications and their subsequent prevention. This directly relates the review to the research problem and from the review, gaps have been identified by summarizing the research publications. The discussion carried out by the researchers included the development of CLABSI, VTE and post-insertion bleeding. This provided a detailed examination of the study findings and related th em with the findings from another study for the development of knowledge. The strengths and limitations of the study have also been discussed with the identification of the study variables which provided the scope of prevention of infections due to PICC lines in future. On comparing the study design with other studies, the researchers found that this study had a lesser susceptibility to bias as it is more rigorous and therefore, this study extended the present knowledge with the rationale for lesser variation. Both the articles dealt with CVC (Central Venous Catheter), while one dealt with the adherence to the guidelines by the nurses and development of complications like CLABSI and VTE due to the use of PICC lines. According to the Health Quality and Safety Commission of New Zealand, substantial international experiences have been employed to reduce the infections that are healthcare acquired (Hqsc.govt.nz, 2016). The Commission has provided information for assisting the healthcare staff members for preventing the CVC-related infections. It is evident that the evidence-based guidelines are not followed in New Zealand that brings about diversity in the clinical practice (Holland Rees, 2010). Therefore, it is essential that the nursing and senior medical staff members review the guidelines for ensuring that the best evidence is made available (Cdhb.health.nz, 2016). The perceived barriers of the nurses have to be diminished for enabling them to adhere to the standard care practices for red ucing the blood-related complications of CVC. The knowledge of the nurses can be improved by the betterment of the reliability with the development of a model for ensuring that the patients receive evidenced based interventions (Kidshealth.org.nz, 2016). From the two research articles, it is evident that safe care delivery is a priority in healthcare and the role of the nurses is of paramount importance. Any carelessness can lead to the development of infection in the bloodstream (Schmidt Brown, 2012). For preventing this from happening, organizational orientation and formal academic preparation will play a major role in providing with the tools required for safe practice (Polit Tatano Beck, 2014). Identification of the barriers and eliminating or reducing them can ensure the patient safety of the highest level. References Borbasi, S., Jackson, D. (2012). Navigating the maze of nursing research: Enhancing nursing and midwifery practice (3rd ed.). Sydney, Australia: Mosby Elsevier. Canterbury District Health Board - Home. (2016).Cdhb.health.nz. Retrieved 31 August 2016, from https://www.cdhb.health.nz/ Central venous catheters. (2016).kidshealth. Retrieved 31 August 2016, from https://www.kidshealth.org.nz/central-venous-catheters Diggery, R. C. (2012).Catheters: Types, applications and potential complicationsNova Science Publishers, Inc. Dougherty, L., Lister, S. (2015).The Royal Marsden manual of clinical nursing procedures. John Wiley Sons. Health Quality Safety Commission | Home. (2016).Hqsc.govt.nz. Retrieved 31 August 2016, from https://www.hqsc.govt.nz Holland, K., Rees, C. (2010). Nursing: Evidenceà ¢Ã¢â€š ¬Ã‚ based practice skills. New York, NY: Oxford. Jeffery, A. D., Pickler, R. H. (2014). Barriers to nurses adherence to central venous catheter guidelines.Journal of Nursing Administration,44(7/8), 429-435. Lapp, H., Krakau, I. (2014).Cardiac catheter book(1st ed.). New York: Thieme. LoBiondo-Wood, G., Haber, J. (2014).Nursing research: Methods and critical appraisal for evidence-based practice. Elsevier Health Sciences. Parahoo, K. (2014).Nursing research: principles, process and issues. Palgrave Macmillan. Polit, D. F., Beck, C. T. (2013).Essentials of nursing research: Appraising evidence for nursing practice. Lippincott Williams Wilkins. Polit, D.F., Tatano Beck, C. (2014). Nursing research: Appraising evidence for nursing practice. (8th ed.). Sydney, Australia: Lippincott Williams Wilkins. Sandrucci, S., Mussa, B. (Eds.). (2014).Peripherally Inserted Central Venous Catheters. Springer Milan. Schmidt, N., Brown, J. (2012). Evidenceà ¢Ã¢â€š ¬Ã‚ based practice for nurses: Appraisal and application of research (2nd ed.). Sudbury, MA: Jones Bartlett Learning. Storey, S., Brown, J., Foley, A., Newkirk, E., Powers, J., Barger, J., Paige, K. (2016). A comparative evaluation of antimicrobial coated versus nonantimicrobial coated peripherally inserted central catheters on associated outcomes: A randomized controlled trial.American journal of infection control,44(6), 636-641.

Orwells Animal Farm Genre Untangled English Literature Essay free essay sample

Out of George Orwell s repertory many of his plants can be described as slightly equivocal in footings of genre. For case, Down and Out in Paris and London is a recount of his personal experiences flavoured with fictional elements, a semi-autobiography, but it is written in the nonsubjective voice of a study, article or docudrama with extra sociographic guesss. Many of his essays linger on the boundaries of the short narrative, every bit good. Animal Farm is no exclusion of this Orwellian inclination to blend different genres. It is frequently labelled as a dystopian allegorical novelette or sarcasm, but has been called a fabrication in the Aesopian tradition every bit good. In the present paper I will analyze Orwell s work from the point of view of all these genres individually maintaining in head of class, that the genres themselves overlap each other in some features and analyze how Animal Farm maps as a dystopia, a sarcasm and a fable. While Animal Farm fits some of these features it besides lacks in others. It surely portrays subjugation in the signifier of a totalitarian centralised power, nevertheless, in contrast with some good known plants strongly associated with the genre including Orwell s Nineteen Eighty-Four as good it describes the procedure of how the Utopian dream develops into the dystopian incubus. Sing supplanting it is non truly in line with the dystopian trait either. It is for certain that the narrative takes topographic point someplace in the English countryside, we are even given the name of Willingdon and The Red Lion, an bing small town and saloon in East Sussex. Otherwise there is no particular importance in the geographical location of the Farm, proposing that it is non of import where it takes topographic point, and accordingly, that it could go on anyplace. As for temporal co-ordinates they are even less specified or noteworthy ; the narrative is non tied to, and therefore non untied f rom any peculiar day of the month or epoch. The narrative could hold taken topographic point yesterday merely every bit good as a hundred old ages ago or in the distant hereafter ; it is non dissociated or displaced from either Orwell s or today s reader s clip. ( Of class depending on the reading of the narrative, it does touch to the Stalinist government and the Russian revolution but merely externally as its mere fable non internally to the novelette s fictional existence. ) However, it could be argued that there is some sort of displacement , non in spacial or temporal footings but in the very nature of the narrative as a antic animal fable or fairy narrative as Orwell called it. Its characters of speaking animate beings who read and write and manage a farm on their ain is certainly non a image of our mundane life. The characteristic Animal Farm most clearly adopts from the dystopian genre is the purpose of warning. It warns of the danger of communist absolutism and raises the attending as good of the bing conditions present at the clip in the Soviet Union ; or in a more general reading the perverting consequence of power when exercised by anybody [ 1 ]. However, the component of warning or at least unfavorable judgment of human frailties or follies with the purpose of betterment[ 2 ]is besides representative of the sarcasm. Although it is normally meant to be amusing, its intent is non merely wit for its ain interest but an onslaught on something the ironist strongly disapproves of and to carry the reader ( or viewer depending on the medium ) to endeavor for a solution to the job presented, utilizing the arm of humor, sarcasm, and imitation.[ 3 ] In Animal Farm the satirical sarcasm emerges from Orwell s manner of narrative and his usage of the carnal fable. The narrative manner he employs is characterized by simple linguistic communication and visible radiation, nonsubjective even impersonal voice with the limited point of position of the enslaved animate beings. The field linguistic communication on the one manus is to reflect the naA?ve perceptual experience of the animate beings[ 4 ], on the other this crisp phrasing is set in dry apposition [ to ] the crassly elitist, manipulative, unintelligible, and circumlocutious discourse of the hogs, through which the fabricated base on ballss off as factitious. [ 5 ]Samir Elbarbary in his essay Language as Theme in Animal Farm even argues that the witting mental unsoundness of linguistic communication, and lingual high quality which sustain the premise of power, is one of the novelette s cardinal thematic concerns. Language and how linguistic communication can act upon or eve n find the manner people think is frequently a repeating subject in Orwell s plants, for illustration the thought of Newspeak in Nineteen Eighty-Four, and he even addresses the job straight in essays, such as Politicss And The English Language , in which he attests for simple unsophisticated linguistic communication in scholarly and particularly in political contexts. Harmonizing to Elbarbary, in Animal Farm the revolution is, in a sense a language-focused endeavor, a merchandise of specifically aggressive lingual energy, and linguistic communication [ 6 ], which can expeditiously command world, is the beginning of the tragic result instead than its mere contemplation. Those animate beings who have an developing linguistic communication, are compleatly overpowered by the lingual accomplishment of the hogs ; their ensnarement is less a affair substance than of generic lingual powerlessness and lacking semantic memory. [ 7 ] Even thought the point of position of the storyteller is limited ( or at least it is more distant from the feelings or ideas of the hogs than that of the other animate beings ) , the narrative still implies more to the reader than the animate beings themselves are cognizant of. We understand the difference between the truth of a state of affairs and what the characters know about it, while the characters remain nescient of the disagreement, which creates dramatic sarcasm. For illustration when Squealer explains that the new wave in which Boxer was taken to the infirmary once belonged to a Equus caballus butcher and that the veterinary who now uses it did non hold the clip to paint over the Equus caballus butcher s mark on its side, the storyteller says: The animate beings were tremendously relieved to hear this. [ 8 ]The reader nevertheless, can presume the truth right when the new wave appeared to transport the Equus caballus off. Another degree of sarcasm is in the word picture. Orwell attributes easy recognizable human traits to animate beings, which remain absolute, that is they are character types instead than to the full developed characters, without the ability to turn or alter, the animate beings shall remain both carnal and human. It removes the possibility of really complex word picture. [ 9 ]In the visible radiation of the analogue that can be drawn between the narrative and the Russian revolution, some characters are clear imitations of exact historical figures ( like Napoleon-Stalin, Snowball-Lenin ) others of specific societal groups or categories or even tools used to uphold absolutism ( e.g. Boxer-working category, Squealer-propaganda ) , making a grotesque mirror image non merely of the events but the figures involved in it, heightening the cogency of the satirical analogue. The 3rd genre considered here is the already mentioned animal fable. It is normally a brief narrative that conveys a moral lesson, normally by giving human address and manners to animate beings. It is a really old signifier of narrative related to folklore and proverbs, the fabrications in Europe descends from narratives attributed to Aesop, a Grecian slave in the sixth century BCE. The Gallic fabulist La Fontaine revived the signifier in the seventeenth century with his witty verse versions of Grecian fabrications.[ 10 ]The signifier can be associated with the sarcasm every bit good as the animal fabrication is besides used as a culturally cosmopolitan satirical technique. It is fundamentally the dramatic realisation of a metaphor and ironists have ever found this interlingual rendition of metaphor to dramatic fact an highly effectual manner of portraying the true nature of frailty and folly. Equally far as characters, manner and linguistic communication ( its simpleness therefore functioning dual causes ) Animal Farm fits the standards of the genre. Harmonizing to Christopher Hollis the author of the animal fable must throughout be successful in continuing a delicate and capricious balance due to the overall absurdness of animate beings acting and speaking like worlds and discoursing complicated rational jobs. He argues that Orwell is able to keep this balance by avoiding any unneeded account of the antic elements of the narrative in an otherwise realistic scene.[ 11 ] However if we take into history its length it is well longer than the traditional fable. In add-on, some point out that its moral lesson is questionable or nonexistent as it is impossible to attach a moral to any familiar sense to Animal Farm, where evil ends in victory and virtuousness is absolutely crushed. [ 12 ]I do hold that there is no lesson to be learned in the manner of for illustration The Tortoise and the Hare, nevertheless I believe that there are moral undertones embedded in the overall message of the novelette, like power corrupts ; it is a moral lesson without replies, or a moral calamity of world. In decision, Orwell s Animal Farm seems to work best as a sarcasm but he consciously incorporated techniques and elements of other literary signifiers, most intricately of the animal fable, to utilize it as his satirical vehicle. As for the dystopia genre it seems to be a small implausible to attach the term to Orwell s novelette, it is more like a loud horselaugh at all who yearn for Utopia. [ 13 ]